Founded in 2012 and with HQ in Riga, Eleving Group is a publicly listed international fintech operating across 18 countries on 3 continents.
Our team of 4,600+ people brings together different cultures, perspectives, and experiences. Together we create vehicle, smartphone, and consumer financing solutions for more than 2.2 million registered users worldwide.
At Eleving Group, you’ll think beyond one role, team, or market — working across borders, making an international impact, and seeing your work travel beyond your desk as you grow with the company.
Baiba PetereChief Marketing Officer Europe
your missionDevelop and lead creative marketing campaigns across five international markets, turning strong advertising ideas into integrated campaigns that drive brand awareness, audience engagement and business growth.
salaryEUR 3,000 to EUR 3,400 gross
teamMarketing
locationRiga, Latvia
your responsibilities
- Develop and manage the annual marketing campaign calendar across five markets, aligning campaign priorities with business objectives and local market needs
- Create advertising concepts, campaign ideas, key messages, copy, creative hooks and video scripts for digital and integrated campaigns
- Work with the Graphic Designer to develop campaign visuals and advertising materials, ready for localization and use across markets
- Develop market-specific campaigns in collaboration with local Marketing Managers, taking into account customer behavior, competitor activities and product differences
- Create video concepts, scripts and filming guidelines for local marketing teams to produce content for advertising and social media
- Develop social media strategy and content guidelines to ensure consistent brand communication across markets
- Work with the Digital Marketing team to develop and test different creative approaches, using campaign performance data to improve advertising materials
- Analyze campaign performance, including creative concepts, messaging, formats and campaign setup, to identify what works best and improve future campaigns
- Review localized campaign materials to ensure creative quality, consistent messaging and alignment with brand guidelines
- Identify opportunities to reuse and improve successful campaign concepts instead of developing new campaigns from scratch
what we're looking for
- At least 3 years of experience in creative campaign development, marketing management, advertising or a similar role
- Proven ability to develop original advertising ideas and concepts, from initial brief to finished campaign materials
- Strong creative thinking and copywriting skills, including advertising messages, headlines, hooks and video scripts
- Good understanding of digital advertising channels, particularly Meta, Google Ads and Performance Max, and their creative requirements
- Experience working with graphic designers and content producers to develop advertising materials, including the use of AI tools for creative development
- Understanding of how advertising creative influences campaign performance, with the ability to analyze results and improve campaigns
- Strong planning and organizational skills, with the ability to manage multiple campaigns and priorities
- Good understanding of branding, consumer behavior and social media trends
- Independent, proactive and able to take ownership of creative quality
- Excellent written and spoken English
- Will be considered an advantage: experience in financial services, short-form video production or UGC advertising
what we offer
- Monthly gross salary 3000 EUR - 3400 EUR, based on your experience and qualifications
- Health insurance from Day 1
- Performance-based bonus
- Hybrid work setup with 3 days a week from the office & flexible working hours
- Growth opportunities across regions, teams, and markets
- Support for learning & development
- Active social agenda with team events and company initiatives
- Opportunity to work in a dynamic and innovative environment driving commercial growth